The proposed labels show prices, speeds, data allowances, network management practices, and other key broadband service information. “Access to accurate, simple-to-understand information about broadband internet access services helps consumers make informed choices and is central to a well-functioning marketplace that encourages competition, innovation, low prices, and high-quality service,” the FCC wrote in a release Thursday. The FCC first approved this style of label for ISPs to display on a voluntary basis in 2016. Now, ISPs will be required to display this kind of information under the recently-passed Infrastructure Investment and Jobs Act. The bill also included more than $65 billion to build out broadband networks and make broadband more affordable. Under the new law, the FCC has a year to set up the new broadband labeling requirements. The next step is for the FCC to hear from the public. The agency is seeking comments on things like: how consumers evaluate broadband service plans; whether the 2016 labels will assist consumers with the purchase process; whether the 2016 labels should be updated in terms of content and format; and whether the commission should provide new guidance about where broadband providers must display such labels.
